News
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14/02/13TripAdvisor sta cambiando la proposta pubblicità per alberghi e agenzie di viaggi on-line dei clienti con l'aggiunta di metamotore di ricerca hotel. Continua su skift.com
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08/02/13For hotel digital marketers, the ability to use real-time data for benchmarking purposes is critical. New trends in benchmarking are emerging today and new tools are available to track many different parts of the job. Read more on http://bit.ly/WE2vpo
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14/01/13A panel of experts attempted to cast some light on the road ahead in a HSMAI's webinar titled “Keeping Up with Trends.” Their insights during touched on a variety of topics, ranging from pricing, distribution and mobile. Read more on http://ow.ly/gfvSd
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14/12/12Booking.com now claims to be the number one online hotel reservation service in the World, and its flat commission model has been replaced by one of bidding for position on the first page of a destination, with hotels paying over 20% in commission to be on the first page. Read more by guestcentric
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10/12/12Marketers today are obsessed with using social media as a way of building brand awareness and generating traffic to their websites. But is it really worthwhile for every marketer to frantically tweet and update their company's Facebook status every day? Does it necessarily translate into higher traffic and increased conversion? Read more by imediaconnection
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30/11/12It’s been an impactful few months forTripAdvisor and the online travel business, asGoogle bought Frommer’s, Priceline announced it would acquire Kayak, TripAdvisor scooped up Wanderfly, and... Read more by skift
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23/11/12Travellers should boycott hotels that charge for WiFi connection, according to the editor of technology bible Wired UK. Speaking at Abta Travel Convention in Palma, David Rowan expressed his dismay at being charged €18 for 24 hours connection at his hotel, only to find the service was too slow. Read more by travolution...
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13/01/12Un booking engine sempre più completo e personalizzabile per soddisfare le richieste di una clientela sempre più ampia e variegata